In 2011, the owner founded his own brand, “ 7EVEN ,” which started with a range of disco balls and a small party lighting effect. Soon after, the first record accessories were added, followed by headphones – essentially everything that was a logical fit for the previous online shop, 77records, in the music and lighting effects sector, in terms of party lighting equipment, disco balls, and record accessories, thus expanding the product range with an in-house brand.
In 2011, the owner founded his own brand, “ 7EVEN ,” which started with a range of disco balls and a small party lighting effect. Soon after, the first record accessories were added, followed by headphones – essentially everything that was a logical fit for the previous online shop, 77records, in the music and lighting effects sector, in terms of party lighting equipment, disco balls, and record accessories, thus expanding the product range with an in-house brand.